About
us

Royal Swinkels Family Brewers Holding N.V. is the holding company of the Swinkels Family Brewers Group, a 100% independent family business. For seven generations and well over three hundred years. As the Swinkels family, we now lead a group of companies. This group includes various brewery locations; brewery Bavaria in Lieshout (The Netherlands), brewery De Molen in Bodegraven (The Netherlands), brewery Palm and brewery De Hoorn in Steenhuffel (Belgium), brewery Rodenbach in Roeselare (Belgium) and brewery Habesha in Debre Birhan (Ethiopia). The family also collaborates closely with beer brewery De Koningshoeven in Berkel-Enschot (The Netherlands). We also have a minority stake in the Georgian brewery Argo. Combined, these breweries accounted for the production of 7.2 million hectolitres beer and 626,000 hectolitres soft drinks in 2021.

We are an independent familyof brewers and malters.

Royal Swinkels Family Brewers Holding N.V.

Bier&cO, distributor of specialty beers, adds a large port­folio of traditionally brewed specialty beers to our range. In addition to the breweries and Bier&cO, the malting plants of Holland Malt in Lieshout and Eemshaven also form part of the group. In 2021, these malting plants accounted for the production of 400,000 tons of malt. In addition, business unit CereX produces around 3 thousand tons of malt extracts and compounds each year. The focus of CereX is on upgrading residual flows.

As an independent family of brewers and maltsters we currently employ 1,766 employees worldwide. Our aim is to continue doing business in an increasingly smarter and more sustainable way. In doing so, we add lasting value for the consumer, our employees, our business partners, our shareholders and the world around us. This is how we pass on an even more beautiful family business to future generations.

In 2021, we welcomed Uiltje Brewing Company from Haarlem (Netherlands) as a new member of our family of breweries and malting plants.

Purpose, vision and strategy

In 2020, we took steps to further improve our strategy house. Since then, the formulated vision and purpose have also added a “roof” to our strategy house. In 2021, we took follow-up steps to further shape our future strategy. In doing so, we explored elements such as “organic growth”, “fit for growth” and acquisitions more in-depth. Our purpose remains our moral compass. Not only does it help us make the right choices, it also helps us make our family business future-proof for the next generations.

Our strategy house
Figure: Our strategy house

Our focus and ambitions

To make our activities and the topics on which we report more targeted, we have formulated five focal points based on our strategy, stakeholder interests and materiality matrix. Until 2025, the topics we will focus on are the following:

Sustainable
growth

We want to be able to pass on a financially sound company to future generations. We would like to grow, but only in a responsible and sustainable manner.

Ambition
  • Further growth net turnover and EBITDA.
  • A healthy solvency and improved liquidity.
Achievements 2021
  • EUR 835.5 million net turnover.
  • EUR 88.2 million EBITDA.
  • Liquidity 0.89.
  • Solvency 52.1%.
Status

A full glass means that the objective has been fully achieved.

Circular entre- preneurship

For us, nothing beats caring for a lovely, healthy and sustainable world to live in. That is why we want to operate on the basis of a fully circular business model as soon as possible. To achieve this we focus on circular procurement, circular production and high-quality reuse.

Ambition
  • 75% circular business operations by 2025 according to our own calculation method.
Achievements 2021
  • Achieved 56% circular business operations in 2021 (according to our own calculation method and based on the most recent data).
Status

A full glass means that the objective has been fully achieved.

Safety and well-being

We find it important that our staff and partners can travel to work and go back home again safely and healthy every day but also that they feel involved and appreciated.

Ambition
  • Zero lost time accidents and less than 3% absenteeism due to illness by 2025.
Achievements 2021
  • 30 Lost time accidents.
  • 4% Absenteeism due to illness.
Status

A full glass means that the objective has been fully achieved.

Responsible drinking

We want consumers to enjoy our beers responsibly. That is why we encourage responsible drinking. For this we enter into collaborations and pursue a clear alcohol policy. In addition, we continue to develop alcohol alternatives, such as tasty 0.0% beers.

Ambition
  • Full compliance with our international responsible marketing and communication code and a growing range of non-alcoholic and low-alcohol beers by 2025.
Achievements 2021
  • 12.2% non-alcoholic and low-alcohol beers <3.5%.
Status

A full glass means that the objective has been fully achieved.

Local involvement

Everywhere in the world, the environment should mainly benefit from our presence.
That is why we collaborate with surrounding residents to find ways to add value locally.
Thus, we ensure that local communities can find enjoyment in what we build and brew.

Ambition
  • Each subsidiary has a programme with local projects in line with the circularity requirements and CSR policy.
Achievements 2021
  • All brewery locations have local projects.
Status

A full glass means that the objective has been fully achieved.

Through to 2025 we will focus on these five points